Tuesday, November 29, 2016

Quang Binh to promote tourism on TripAdvisor

Vietnam’s Quang Binh to promote tourism on TripAdvisor



A section of the Phong Nha-Ke Bang National Park in Quang Binh Province

Authorities in the north-central Vietnamese province of Quang Binh will advertise the locality’s tourism on TripAdvisor in 2017 following their recent consensus this week.

Quang Binh officials said on Friday that they had reached agreement with TripAdvisor on promoting the province’s tourist industry on the travel website.

There has been little international advertising for Quang Binh so far due to a limited budget although the province has huge potential, Tran Tien Dung, deputy chairman of the local People’s Committee, said.

This has resulted in very few international tourists visiting the province, Dung added.

Thus provincial leaders have decided to turn to TripAdvisor for publicity.

Matthew Zatto, destination marketing sales manager, Southeast Asia, with TripAdvisor, suggested that Quang Binh authorities should build a system of information on the current tourism services, provide tourist information on all websites, including those of local companies, about destinations and connecting tours, and choose a keyword for the local tourist industry so visitors can easily search for it on the Internet.



A chamber in Son Doong Cave. Photo: Tuoi Tre

Quang Binh officials have tasked relevant agencies and bodies with proceeding first with these suggestions before signing an official contract to promote the province’s tourism on TripAdvisor.

Quang Binh is famous for the Phong Nha-Ke Bang National Park, which is a UNESCO World Heritage Site and which houses Son Dong – the largest cave in the world now.

~News courtesy of Tuoi Tre~

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